Not a member yet? Register now and get started.

lock and key

Sign in to your account.

Account Login

Forgot your password?

Zeoform history


In 1897 the M.M Rotten Company of Berlin patented a method of producing a natural material using cellulose with a horn-like appearance.

Almost 100 years later using principles derived from the original patent, a similar material was developed by three European craftsmen (Robert Bramsteidl, Martin Ernegg and Horst Dodfner).

A small company in Germany purchased their ‘process’ patent and continued R&D in an attempt to overcome numerous limitations with the technology.

In 2005 Mr Ernegg and partners established an Australian company and facility to manufacture artisan products from the material – with success on a local scale.

Entrepreneur Alf Wheeler joined as CEO in 2008 and changed the focus from a ‘product’ company to a ‘raw materials’ company – with the product name ZEOFORM to position itself as the Leader in a new industry.

Wheeler and Ernegg developed an original technology for manufacturing dried Zeoform granules for global distribution. A broadly encompassing FORMULA PATENT was filed for in 84 countries.


Zeo IP Pty Ltd was established in 2009 – acquiring all Intellectual Property and IP rights to protect and proliferate the material and brand worldwide.

ZeoFormula is a foundation patent that “reverse-engineers Nature’s process of building strong structures from cellulose” – allowing unlimited derivations of the raw material into unlimited hybrids and applications.