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Zeoform history

In 1897 the M.M Rotten Company of Berlin patented a method of producing a natural material using cellulose with a horn-like appearance.

Almost 100 years later using principles derived from the original patent, a similar material was developed by three European craftsmen (Robert Bramsteidl, Martin Ernegg and Horst Dodfner).

A small company in Germany purchased their ‘process’ patent and continued R&D in an attempt to overcome numerous limitations with the technology.

In 2005 Mr Ernegg and partners established an Australian company and facility to manufacture artisan products from the material – with success on a local scale.

Entrepreneur Alf Wheeler joined as CEO in 2008 and changed the focus from a ‘product’ company to a ‘raw materials’ company – with the product name ZEOFORM to position itself as the Leader in a new industry.

Wheeler and Ernegg developed an original technology for manufacturing dried Zeoform granules for global distribution. A broadly encompassing FORMULA PATENT was filed for in 84 countries.

Zeo IP Pty Ltd was established in 2009 – acquiring all Intellectual Property and IP rights to protect and proliferate the material and brand worldwide.

ZeoFormula is a foundation patent that “reverse-engineers Nature’s process of building strong structures from cellulose” – allowing unlimited derivations of the raw material into unlimited hybrids and applications.